/interviews
The conversation that changes your mind
The interview you're most afraid of is the one that saves you six months. You don't actually want validation — you want correction, and the only place correction lives is in someone else's real experience. Five conversations of thirty minutes each will teach you more than another month of building.
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Scripts built to find truth, not confirm it
Generated around the Mom's Test — open questions about current behavior, specific past experiences, and pain that's already been felt. Each script is tailored to your target persona and mapped to the hypotheses you're testing, so every session actually moves the needle. No leading questions, no loaded scenarios.
Extract signal from every conversation
Drop a transcript file, paste the text, or recount a conversation from memory — the advisor extracts factual, behavioral statements and links each one to the hypothesis it supports or challenges. No editorial bias, no cherrypicking. Just the evidence, organized so you can act on it.
A coach in your pocket
After every interview, get specific feedback on your technique — where you opened the right threads, where a question was leading, and what to fix before the next call. Grounded in Mom's Test principles, not generic advice. The kind of debrief that would normally cost you a mentor relationship.
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